E-mail marketing is hands down the most powerful and effective form of online marketing.
Nothing comes close. Seriously. Even search marketing with all its hype and tried-and-proven success can’t even hold a candle to just how effective list marketing can be.
It’s easy to see why, survey after survey, marketing firms keep putting e-mail marketing at or near the top of their advertising preferences.
Through e-mail marketing, you can get in front of the eyeballs of your audience members anytime and anywhere.
That’s right. You can be at a beach in the Bahamas somewhere writing an e-mail update.
Plug that in to your e-mail service provider and your audience, regardless of where they may be in the world and regardless of what they’re doing, are sure to get your e-mail.
After all, most people check their e-mail inboxes. Isn’t that awesome?
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What you will get:
- Step #1: Be Clear on Who You Wish to Market To
- Step #2: Find the Right E-Mail Marketing Platform
- Step #3: Decide on your list incentive
- Step #4: Create and feature topnotch list incentives
- Step #5: Decide between updates versus pre-scheduled emails
- Step #6: Optimize your list by targeting your traffic source
- Step #7: Optimize Your Squeeze Page Sign-Up Rate
- Step #8: Identify your list segmentation strategy